Who
MOJU Drinks
Wot ↘
Wake. Shake. BOOM.
Why ↘
We won the MOJU account by pitching to them just three words. WAKE.SHAKE.BOOM. to launch their notoriously fiery ginger shot product, a new morning routine to fire up your day. We kicked off their first ever OOH campaign with an engaging three step mnemonic and a full-length music video. We released the track on Spotify to an audience of 450 million people. or 900 million ears.
Director:
Conrad Swanston &
Ben & Alexis from
Sourcy Films
Music Producer:
Dominic Edgley
Photographer:
Tom Cockram
©Who Wot Why 2021
Who Wot Why
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